HiddenAdmin No Yes HiddenServices Web Search Content Automation Consult HiddenSearch Services Local PPC SEO HiddenContent Services Articles Email Social Let's Bring Home The BaconWhat is your primary goal for search services? Get new leads and customers Improve our online reputation Promote the content we create When do you expect to see measurable results?typical results include increased traffic, ranking visibility, as well as form leads and calls Yesterday 1-2 months 3-6 months 6-12 months Where do you want to be visible?select one more more I want to be seen locally on maps and local search results I want to be seen in the first page of regular search results I want to be seen with targeted search ads You don't get me We want to get you. Help us help ourselves below...From where do you want to attract business? Locally within my city or metro area Statewide Regionally, like the Northwestern U.S. Nationally, like the entire U.S. Internationally I am targeting certain metro areas I am targeting certain states I am targeting certain countries Which major metro areas?this will help us in our research for keyword competition and search volume Albuquerque Atlanta Austin Baltimore Birmingham Boston Buffalo Charlotte Chicago Cincinnati Cleveland Columbus Dallas Denver Detroit Fresno Hartford Honolulu Houston Indianapolis Jacksonville Kansas City Las Vegas Los Angeles Louisville Memphis Miami Milwaukee Minneapolis Nashville New Orleans New York City Oklahoma City Omaha Orlando Philadelphia Phoenix Pittsburgh Portland Raleigh Richmond Rochester Sacramento Salt Lake City San Antonio San Diego San Francisco San Jose Seattle St. Louis Tampa Tucson Tulsa Washington DC Which states?this will help us in our research for keyword competition and search volume Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware District of Columbia Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming Armed Forces Americas Armed Forces Europe Armed Forces Pacific Which countries?this will help us in our research for keyword competition and search volume Afghanistan Åland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire, Sint Eustatius and Saba Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Chad Chile China Christmas Island Cocos Islands Colombia Comoros Congo, Democratic Republic of the Congo, Republic of the Cook Islands Costa Rica Côte d'Ivoire Croatia Cuba Curaçao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Eswatini (Swaziland) Ethiopia Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia French Southern Territories Gabon Gambia Georgia Germany Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard and McDonald Islands Holy See Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kuwait Kyrgyzstan Lao People's Democratic Republic Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Moldova Monaco Mongolia Montenegro Montserrat Morocco Mozambique Myanmar Namibia Nauru Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island North Korea Northern Mariana Islands Norway Oman Pakistan Palau Palestine, State of Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Poland Portugal Puerto Rico Qatar Réunion Romania Russia Rwanda Saint Barthélemy Saint Helena Saint Kitts and Nevis Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor-Leste Togo Tokelau Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay US Minor Outlying Islands Uzbekistan Vanuatu Venezuela Vietnam Virgin Islands, British Virgin Islands, U.S. Wallis and Futuna Western Sahara Yemen Zambia Zimbabwe Let's Talk Local SearchWhat type of address do you have? Brick and mortar physical street address Virtual mailbox or shared workspace street address Post office box or mail service post address (e.g. UPS store) I don't have an address Do you need us to find a virtual address for you? Yes No I've got this Local Scope Google Search Google Maps Bing Local Bing Maps Social Media (e.g. Facebook) An important metric Google or Bing uses to rank a local business in the search results is the number of reviews you have, as well as the average customer review.What's your online reputation like?This includes the big review sites like google, yelp, facebook, trip advisor, or any industry-specific sites like angie's list. It's bulletproof with a ton of positive reviews. Negative reviews won't hurt me It's good, but few reviews. A negative review will definitely have an effect It's good but there are some bad reviews that are affecting the average It's mostly positive, but there are some very visible bad reviews I have a lot of bad reviews Choose how you want us to helpSelect one or more Help me get rid of the bad reviews by working with the websites and customers Help me create a review acquisition process to build my reviews and increase my average I've got this Do you have more than one location? No Yes What's your business address?Don't worry we won't stalk you. Street Address Suite City AlabamaAlaskaAmerican SamoaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaGuamHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaNorthern Mariana IslandsOhioOklahomaOregonPennsylvaniaPuerto RicoRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahU.S. Virgin IslandsVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific State Zip Please list your business addressesOne per line, click the + to add moreStreet AddressSuiteCityStateZip Add Remove Let's do the SEOHave you hired an SEO firm in the past? Yes, but just for website optimization Yes, but only for link building Yes, for website optimization and link building Not yet Do we need to clean up low authority links?Many of our clients have unknowingly hired companies that build many links from low authority websites in order to increase your rankings. 10 years ago this strategy worked to a point, but as search engines get smarter those links actually hurt the reputation of the business. If this is the case, we'll need to do a bit more research to see how large of a clean-up job we'll need to tackle. Yes No I'm not sure Do you have a blog?Creating original search engine optimized content is a major factor for search engine rankings. It's helpful to understand what tools we will have to help you increase your rankings. Yes, and we post regularly Yes, but we don't post much No, but we'd like to have one No, but we contribute content to other publications We don't do blogs Website Address Do you track your website visitors using Google Analytics? Yes No No, we use something else Are you able to give us read-only access?This will help us understand where your current traffic comes from, as well as your audience and overall reputation with Google. Yes No No, but I can give you a report Please take a minute to add [email protected] using the instructions below: Sign in to Google Analytics. Click Admin, and navigate to the desired account/property/view. In the Account, Property, or View column (depending upon whether you want to add users at the account, property, or view level), click User Management. In the Account users list, click +, then click Add new users. Enter the email address for the user's Google Account. Select Notify new users by email to send a message to the user. Select the permissions you want. Learn more about permissions. Click Add. Please take a moment to attach a report that shows your traffic sources from the past year.Max. file size: 1,000 MB.Which strategies will we be able to employ to help you succeed?Select one or more of our typical methods. Some companies are not able to give us the permission to do all of these, so please check which methods you know we are able to execute. Optimization of our website code for search engines Optimization of the existing content on your web pages Website improvements to help you convert traffic (e.g. landing pages, web forms) Creation of downloadable guides or whitepapers to attract leads Management of google analytics and google search console Creation of original optimized articles and FAQ's for your website Creation of articles to place on other websites that link to yours Creation and/or optimization of your Social Media properties (but not posting) Regular posting of the content we create on your social media platforms (via our software) Let's Don Draper These Paid Search QuestionsWhat's your relationship with Paid Search Advertising?This includes PPC (Pay Per Click) search and display ads, social media advertising, and adroll-type platforms for banner ads, affiliate sites, etc. I have never launched a Paid Search campaign I ran a few campaigns and they were disasters I run campaigns occasionally but would like better results I have campaigns now and would like someone to manage them I don't want to run paid search ads What are a few of your Paid Search goals? More form leads for my services More phone calls More in-person visits Increase my sales volume Improve my reputation More downloads for my content (e.g. guides) More newsletter signups I have other goals Share your goals! Which networks are you currently running ad campaigns? Google Ads (aka Google AdWords) Facebook Ads Bing Ads Instagram Ads Linkedin Ads AdRoll Taboola/Outbrain Twitter Bidvertiser Other What other networks? Do you want us to manage all of these networks? Yes No Are you tracking the results? Yes, via Google Analytics Yes, but only in the ad network's platform No Where do you want to display your ads? Search engine results (e.g. google, bing) Social media websites (e.g. Facebook, YouTube) Targeted websites (e.g. ad for a purse on a shoe website) I've got other places in mind Where else do you want to display your ads?Which search engines do you want to appear when someone searches for your product or service? I want you to research and recommend Google Ads (aka Google AdWords) Bing Yahoo Other Which social media networks do you want your ads to appear? I want you to research and recommend Facebook Ads Instagram Ads Linkedin Ads Twitter Other How can we improve your results? Expand my ad reach Improve my audience targeting Improve the ad conversion rate Create landing pages on my website Improve the conversion rate of the landing pages How do you want to be charged by the ad network? Each time someone clicks my ad Each time someone fills out a form or calls Each time someone downloads (app, whitepaper, etc) Each time someone buys my product I've got other ideas Give us your idea Do you have an adspend budget?This is the budget you are paying to the network provider (e.g. Google Ads) for clicks, conversions, etc. Not yet Yes and I can share Yes but I can't share it What's your monthly adspend budget? Management ScopeHow do you want us to manage your ad campaigns? Research my keywords and put together a strategy Create my ad network accounts Set up my ad campaigns in the network platforms Set up my analytics accounts for tracking Create tracking phone numbers for calls that forward to my business line Create ad copy Create ad graphics Create live action video ads Create animated video ads Create dynamic, optimized landing pages for the campaigns Regularly optimize my ads to improve conversion rate Regularly optimize my bid strategy to improve click rates Regularly optimize my landing pages to improve conversion rates Manage the overall campaign budget and pay the adspend directly Almost Done!Here are a few quick questions about your products and/or servicesIf someone were to search for your company's products or services online, what would most of them type into Google? What does your company sell? Products Services Neither Both Please give us a list of your top 3 servicesClick the + symbol to add each one Add RemovePlease give us a list of your top 3 productsClick the + symbol to add each one Add Remove Let's talk competitionHow competitive is your online landscape? We don't have competition, we're specialized Our competitors barely have websites There are some big players, but we're not competing directly We want a slice of the pie, but don't expect to get all of the traffic We want the majority of the search traffic in our target area We want to absolutely destroy the competition. #1 or go home. Let's get familiar with your online business competitionPlease list your top 3 competitors. Keep in mind these should be focused on the top online competitors within your target area.Company NameWebsite Address Add Remove Let's talk strategy and resultsAnything else we need to know?Let us know here!Include any other files here!More analytics reports, SEO ranking reports, keyword lists, recipes, anything! Drop files here or Select files Max. file size: 1,000 MB. Δ